Proteinin Tek Düzeleri Sıkıcı mı Oluyor? İşte Yeni Trendler!
As protein claims become commonplace, ingredient suppliers are shifting beyond fortification to improve satiety, texture, nutrition and product performance.

As protein claims become commonplace, ingredient suppliers are shifting beyond fortification to improve satiety, texture, nutrition and product performance.

Israeli food tech startup Plantopia has raised $9m to launch commercial production of oat-grown casein, targeting scalable, animal-free dairy ingredients for food manufacturers.

New Zealand startup Four Leaves Co is elevating functional dairy through Lullaa, a clean-label milk blending prebiotics, collagen, botanicals and mānuka honey.

From quesomaxxing queso to viral frozen strawberries, here are eight new refrigerated and frozen snack launches landing in the UK and US this year.

Vanilla, chocolate, and strawberry ice creams continue to outperform flavour and health trends as Oishi Manufacturing streamlines operations for growth.

Consumer desire for ‘more’ is driving innovation around healthy enjoyment, elevated convenience, collaboration, crossovers and memorable or immersive experiences, according to Circana’s 2025 New Products Pacesetters report.

Explore the top 5 taste trends shaping dairy and plant-based innovation, from café-inspired indulgence and pistachio to tropical fruit and savoury, spicy flavours driving new product launches.

Explore how texture innovation—creamy, crunchy, stretchy and more—is helping dairy and plant-based brands boost value, stand out in commoditised categories, and win premium positioning.

Muscle Milk’s latest relaunch of its RTD Pro protein shakes marks what the brand describes as its most significant transformation in nearly three decades catered to consumers’ amorphous nutrition preferences, especially around protein.

Explore how dairy brands are tapping into occasions-driven snacking with pouch formats, cheese snacks, ice cream bites and RTD beverages, driven by demand for convenience, protein and health-focused innovation.